Project Proposal
Prepared by: Modilium
Date: August 6, 2026
Valid for: 3 business days
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01
Yuugata is an upcoming Japanese minimalist watch brand for young professionals, built on craftsmanship, modern design and quiet presence.
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We're proposing a digital upgrade for Yuugata: a brand refresh paired with web design across a few key pages, bringing you a step closer to launch.
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01
We set the foundation straight in strategy, then build every visual on top of it, so the brand stays consistent across every touchpoint.
02
On this identity, we build the website, applying the brand properly and giving it the feeling we want people to have.
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We'll write the copy for the website, and build a guide so you can write in this same voice going forward.
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Week 1
Strategy session
Tone of voice
Copywriting
Brand messaging
Creative direction
Week 2
Color system
Typography system
Visual language
Brand book
Week 3
Sitemapping
Structure & order
Wireframing
Visual design
Responsive design
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Deliverable 1
Set the strategic foundation straight for Yuugata. Color system, typography system, visual language, brand book.
Deliverable 2
Pages: Home, The Zero, Story/about.
Website design does not include development.
Deliverable 3
Write the copy for the website, and build a guide so you can write in this same voice going forward.
05 // The investment
€800
€800
€300
Payment schedule
50% at signing
50% at project delivery
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This proposal is valid through August 11, 2026
Prepared by: Modilium
Valid for: 3 business days